Whilst I was waiting to catch the train home this evening the train conductor who was just about to come on duty struck up a short conversation with me.
Half an hour or so later, when the same conductor was checking tickets she recognised me and mentioned that I should buy a weekly ticket, as it would save me money. I was impressed that she had remembered our conversation and the fact that I catch the same train every day. Fortunately though, I already knew that the weekly ticket is cheaper, but didn’t buy one because I’m not catching the train for the rest of the week. Nevertheless, if I hadn’t known, finding out this information would have delighted me and the fact that she had even attempted to save me money made me feel like she cared.
The moral of this short anecdote is simple, yet very important: It only takes a little effort to start a conversation with a customer, but this short conversation could just give you that little piece of information to delight them!
