My girlfriend and I had a visit to a well known Fried Chicken fast-food chain last week (we know how to spoil ourselves!), and the unthinkable happened: An employee broke the rules and made us very happy customers! After placing our order and deciding not to upgrade to large meals, we had a conversation between [...]
Why is customer experience vital for long term sustainability?
Part 1: A post examining the reasons why customer experience is becoming vital for the long-term sustainability of businesses.
Inception – allowing ideas to be planted
In this post I draw some business lessons from the film Inception